5 Easy Ways to Close a Deal
In this article the use of the “closing the sale” process is discussed. So, it outlines the process that will get you to the close without having to make the poignant and often awkward “ask for the business” step. These
5 Best Practices for Sales Prospecting
It seems apparent that no one method of sales prospecting is the best. Integrating a variety of approaches covers the different ways to connect with your prospects and turn them into qualified leads. Our most successful customers use a process that uses
Sales lead generation
Content Marketing can be a very successful way to uncover prospects that are interested in your product or service. To turn this process into a lead generation process reaching out and making personal contact with the prospects and then qualifying each one
Don’t Give Up on Cold Calls
I couldn’t agree with this article more. In a b2b marketing setting making cold calls is the fastest way to speak directly with your prospects. Telemarketing is a proactive approach that needs to be incorporated into everyone’s marketing mix. I
B2B Lead Generation
Many businesses use telephone marketing to communicate with their customers. Any firm that sells direct usually handles enquiries, gives quotes and takes orders over the phone. Small firms that target business customers can use the telephone to call sales leads,
B2B How-To: 5 lead nurturing tactics to get from lead gen to sales-qualified
A great article that breaks down a b2b lead generation and lead nurturing strategy. This spells out the structure that’s needed to implement a successful marketing to sales hand off. Not surprising is the suggestion that at least 60% of the
B2B Sales Tips: How to Initiate Successful Cold Calling Conversations
Whether its called B2B telemarketing, B2B lead generation or just plain old cold calling, the success of this strategy is determined by how comfortable you are with your pitch. The tips below are good to keep in mind when you get on the phone.
Warming Up Those Necessary Cold Calls: 5 Tips to Remember When Cold Calling Business Leads
Even though lots of salespeople would like to avoid cold calling altogether, it makes a very effective sales tool. Here are five things you can do to ease your anxiety and make cold calling easier. When most folks think about cold calling, they don’t get a
Facts and Stats
The evolution of B2B marketing is interesting as this article states. The statistics sighted below are not all that new but when looked at with in the context of B2B digital marketing it seems new. Bottom line is that the B2B sales person needs
What Comes Next? How to Perfect the Follow-Up Call
You always know who you’re calling and what you need to say. B2B telemarketing is all about how you explain yourself to the person on the other end of the line. When you know everything there is to know about